Offering discounts, via coupon codes, can help make your payment plan more appealing to potential customers who may be on the fence about signing up.
It can also serve to build loyalty and show appreciation for your existing customers, encouraging them to continue using your payment plan.
Coupons can be a powerful motivator for customers to make a purchase, especially if they feel that they're getting a good deal.
By offering discounts to your satisfied customers, you can encourage them to spread the word to others, which can help to increase your brand's visibility and attract new customers to your payment plan.
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