If you're an online business owner that offers payment plans, one tactic worth considering is providing a free trial period to potential customers who may have doubts about committing to a purchase. This enables them to test the product and assess its quality, which can help persuade them to become paying customers in the future. Moreover, it provides an opportunity to gather valuable feedback, which can inform future product development.
By offering a free trial, customers can make better-informed purchase decisions, leading to higher levels of satisfaction and reducing the chances of buyer's remorse. In highly competitive industries, providing free trial periods can be a critical strategy to stay ahead of the competition and attract more customers.
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