If you are in the business of selling digital products, subscriptions, or tickets online and you’ve found this blog post about sales funnel software, you are likely feeling the following things:
1. Frustration: You’re watching potential sales slip through your fingers because of a clunky, disjointed checkout process
2. Limitation: You know you could boost your average order value with well-crafted sales funnels, but your existing e-commerce platform stands in your way!
3. Resistance: You know there must be solutions to your problem, but researching and switching platforms is a whole thing—and you’ve got a lot on your plate.
Whatever solution you use to take payments probably worked for you when you were starting out. Not anymore.
We talk to people most days who’ve run out of patience with their existing solution because it’s literally losing them money and opportunity and impacting their customer satisfaction.
They need a platform that facilitates a seamless payment process without leaving the landing page, offers excellent customization and sales funnel builder capability, and is not resource-heavy to set up or switch to.
Checkout Page offers a no-code payment solution that blends seamlessly with your website and makes sales funnel building a breeze. Plus, we guarantee you won’t need anyone with technical skills to set things up.
If this sounds good, stick around.
The importance of a sales funnel builder
As we said, we know a thing or two about the frustrations listed above. Our founders talk to potential customers daily to understand what they are looking for (and they are great listeners).
Here are some things we can say for sure about the impact of poor checkout experiences, clunky platforms, and a lack of ability to customize a customer’s sales funnel journey:
1. Cart abandonment: If customers have to jump through multi-step hoops, verify their email addresses, or the payment process is disjointed because they are taken to a 3rd party site to pay—you WILL lose sales through checkout abandonment.
A portion of your almost customers will get impatient, lose trust, and give up.
2. Missed opportunities to boost order value: Not being able to craft a checkout journey that warms up your customers and encourages them to spend more on enticing related products—with features like one-click upsells—is a huge missed opportunity.
3. Lack of flexibility: When a platform makes it tricky to get things set up, and you have to wait for a technical person's availability to get anything done, your ability to get creative and make changes is hugely impacted.
All of these factors have one thing in common.
They slow your growth down and stifle your business's potential, both financially and in terms of your customer relationships. People remember bad experiences.
They also remember great ones, though, and that's what we offer.
Choosing the right sales funnel software
Let’s clarify the part of the sales journey we are discussing when we talk about sales funnels. The term is broad and can incorporate everything from lead generation to customer relationship management beyond purchase.
Many well-known sales funnel software solutions, such as ClickFunnels, offer an end-to-end solution, from nurturing leads to managing customers after purchase with CRM systems.
That’s great, but for the vast majority of people we talk to, it’s overkill.
➖ Most of our customers don’t need lead nurturing tools. They have built an audience and are growing it continuously through social media and email marketing.
➖ They don’t need a CRM; they capture data in Google Sheets or a 3rd party solution to which they can easily send data via Zapier or webhooks.
➖ They don’t need a clunky website builder that is typically offered by solutions like Click Funnels. They already have a website they created with a tool like Framer.
Choosing an ‘overkill’ solution means paying for things you don’t need. It also means technical complexity, which does not usually equate to ease of use or setup. And whilst we don’t want to generalize, a platform that does many things often doesn’t do many of them brilliantly.
🔍 What our customers are looking for is a solution that allows them to:
- Take payments for products on their website.
- Minimizes checkout abandonment.
- Offers no-code sales funnel-building features that help entice customers to say “yes” to additional products and services—at and after checkout.
- Get anyone on their team working on checkout page and sales funnel creation, not limited by technical skill.
- Avoid any disruption to business if they choose to switch platform
This is where we come in.
Checkout Page as a sales funnel builder
At Checkout Page, we are focused on a very particular piece of your customer’s experience: checkout.
We put the best no-code tools in your hands, enabling you to create and embed single product checkout pages on your website or landing pages.
Because we know exactly what problems we are solving, we’ve created a solution that offers unbeatable ease of use, flexibility, and a seamless customer experience.
With Checkout Page, anyone with a Stripe account can build single product checkout pages and craft sales funnels within the checkout process.
These are funnels anyone can set up—rapidly—with zero tech knowledge.
Let’s look over our sales funnel software features:
- Linked checkouts: Link multiple checkouts together so that you can direct your customers to related product pages after purchase. This facilitates the effortless purchase of related products.
- One-click upsells: Offer your customers enticing one-click upsell opportunities when they’ve completed their initial purchase, enriching their buying experience and boosting your average order value in a single click.
- Customize post-purchase confirmations: You have complete control over the confirmation page and emails, allowing you to thank and reward buyers with offers and discount codes.
- No buyer email verification: Checkout Page always uses Stripes guest checkout settings for taking customer payments. This means they never have to enter and verify their email address in order to purchase your products.
- Capture and send data: Use webhooks and Zapier to send transaction data to the 3rd party applications that help you nurture your customer relationships.
- Dynamic checkout pages: Ensure minimum friction for your customers by setting up pre-filled checkout form fields with price, product info, and coupon codes. Your customer only needs to add card details, reducing any chance of abandonment.
What makes Checkout Page unique?
Our ease of use and setup and our focus on giving you tools to customize a seamless experience for your customers are two things that set us apart.
We’ve looked at some of our sales funnel builder features, but let's take a look in detail at what sets us aside from other platforms you may be looking at in your search for an enhanced checkout process that has the potential to grow your business and keep your workload to a minimum in overheads and setup.
Easy to use
Checkout Page is incredibly easy to use. Lots of platforms claim that, but we really mean it.
You or anyone on your team will be able to create checkout pages and sales funnels in minutes. Not only that, getting set up is as easy as connecting it to your Stripe account. There is absolutely no headache-inducing data migration process or setup that requires technical expertise.
Customization
We prioritize features that enable a fully integrated sales experience and make it simple for anyone within the organization to use. Pages can be tailored to suit your branding and customer needs. There is no drain on tech resources and delays waiting for the “right person” to get things done. It is easy to experiment with different funnels on different landing pages and modify them based on data.
Hassle-free transition
Switching to Checkout Page could not be more straightforward. Since all your customer data is in Stripe, you just need to connect your account, and you will be ready to start creating and embedding pages onto your site. There is no transfer of data needed, and we won’t lock you into a contract if you decide we are not the right fit.
Cost-effectiveness
Checkout Page is budget-friendly. Our plans start at $24 per month for businesses making up to $3K per month, and we offer a free 7-day trial- no card required. This means you can test us out and see if we are a good match!
Exceptional customer support
⭐ Our founder-lead customer support is exceptional. We take the time to listen to your needs and issues and suggest the best setup to meet your use case and requirements.
We take listening to our existing customers seriously and continually introduce new and updated features to align with what they tell us.
A Checkout Page sales funnel example
Meet our customer Content on Demand. They create social media content for their clients, which they sell in bundle offerings. Content on Demand has a unique style and branding, and their Framer website expresses this.
They use Checkout Page to ensure that the checkout experience blends seamlessly with their unique site, enables customers to purchase their bundles with zero friction, and can include add-ons at checkout.
Their journey starts with a simple, eye-catching page designed to build curiosity and entice potential buyers to click through to their product pages:
Next, a second fun, eye-catching page offers two bundle options, making it easy to see what they include with a clear call to action:
Once their customer selects an option, the checkout page opens as a popup and invites them to choose from one of the add-on sets before they finalize their purchase:
Once the customer adds their name, email, and payment details, their transaction will be confirmed within the popup window, ensuring a seamless transaction without leaving the site.
Final thoughts
We hope we've shown that with some simple tweaks to your checkout process, you'll be able to increase revenue and reduce abandonment. By choosing a platform that removes obstacles to payment while giving you the tools to add enticements, such as one-click upsells at checkout, you will quickly see an improvement in both of these areas.
Creating sales funnels needn't be overwhelming; you don't need a platform that can do it all because you are likely already doing most of it right. You just need a smoother checkout process that integrates into your existing website with zero hassle.
If you'd like to see for yourself how simple Checkout Page is to use and how easy it is to set up, there's no need to rely on our word alone! Sign up for our free trial using the button below and follow our simple guide to connecting your Stripe account.
We have a library of conversation-boosting templates to get you off to a flying start once you've signed up.
