Help center / Lead capture

Lead capture

In this help article, we’ll cover how you can use Checkout Page to create lead capture forms without needing your customer to buy something.

Capture leads

Checkout Page makes capturing leads easy. Create a checkout, select “Lead capture” and you’ve just created a lead capture form!

Create a lead capture form

  • Create a checkout
  • Choose “Lead capture” under “Price”
  • Add downloads to create a lead magnet
  • From “Fields” add custom fields for the information you wish to capture (Name, company name, email, etc)
  • Now you’ve created a lead capture form!

Create a lead magnet

For more information on creating lead magnets, please read our dedicated help article.

Learn more about creating lead magnets

Notifications after submission

You will receive a submission confirmation email containing your new lead's contact information.

Your new lead will receive a confirmation email of their submission.

If you want to send your new lead a custom email or no email, navigate to “After payment” and then “Email confirmation” to select from the following options.

Email confirmations options

  • Default email
  • Custom email
  • No email

Contacting new leads

After successful submission, you can find your lead's contact information in 2 different ways:

  • You will receive a submission confirmation email with your lead’s contact information
  • Under “Payments” every submission will have its own payment page that contains your lead’s contact information

Integrating Checkout Page with your CRM, email marketing, or other apps?

Using our Zapier integration, you can connect Checkout Page with 100s of popular apps.

Integration examples

  • Update your CRM to add a new lead after a successful submission
  • Update your email marketing app with a new contact after a successful submission

Start selling on your site with customizable checkouts

No credit card needed